A red lipstick kiss imprint sealing a folded cream-colored envelope flap.

East London, we’ve arrived (again!) and we’ve brought our frames with us

It’s official: bloobloom has landed in Spitalfields. Our seventh London store (and counting) has flung open its doors at 41 Brushfield Street, bringing a little French flair, a lot of sustainably-made style and the full bloobloom experience. Expect opticians, espresso and excellent specs, all under one (softly rounded) roof.

A slice of the Med in the heart of the market

Our new 615 sq. ft. boutique takes its design cues straight from the sun-drenched villages of the Mediterranean. Stucco-finished walls in warm cream, gently arched ceilings, micro-cement floors and sand-toned linen curtains to let light filter in like it’s always a lazy Provençal afternoon.

It's a calm, minimalist space designed for maximum style and serious spectacle browsing. Whether you're popping in for a quick adjustment or planning a full eyewear wardrobe refresh, you'll feel très calme the moment you walk through the door.

The full bloobloom experience, now in E1

We don’t just sell glasses, we like to offer an all-round eyewear experience and at Spitalfields it’s no exception. You’ll find:

Walk-in eye exams with our friendly in-house opticians
On-the-spot adjustments and repairs – we love a well-fitted frame
Face-to-face styling advice to help you find The One
Our complete range of handcrafted, sustainable spectacles and sunglasses
The latest SS25 collection, from timeless tortoiseshell to Riviera-ready sun frames

And of course, that little extra bloobloom magic: thoughtful design, honest pricing and good conversation.

Why Spitalfields?

Let’s be real: East London has always had le cool. A place where heritage meets progressive, where vintage markets rub shoulders with indie brands and art galleries. As our Co-Founder Abbas Manai puts it:

"Opening in a prime spot in Spitalfields is the perfect next step for bloobloom, allowing us to deepen our connection with the East London community."

Spitalfields is more than a destination for us, it’s a neighbourhood – and we’re proud to be joining such a vibrant, creative retail community. Come for the glasses, stay for the street food.

Style with a conscience

Every bloobloom frame is:

Designed in-house (no middlemen, merci)
Crafted from sustainable materials
Priced transparently, starting at just £99
Part of our Pair for a Pair programme, where your purchase helps give someone in need access to vision care

And our Pay What You Can loyalty scheme means your second pair of spectacles or sunglasses can come with up to £40 off, because accessibility isn’t just a buzzword, it’s a promise.

Come say bonjour

Whether you're a local, a London explorer or just here for the cinnamon buns next door, we’d love to welcome you to our new home. Come in. Try on a few frames. Sip something fizzy. Find the pair that makes you feel like you, but sharper.

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